Terms of Service

1. These terms

These terms apply to every client of Roman Marketing AI, whichever package is chosen. By ticking the box below and proceeding to payment, you agree to everything in this document.

2. The service

Roman Marketing AI provides website design and build, ongoing changes, search engine optimisation, review generation, Google Business Profile management, and, on the Complete package, paid advertising management, as described on the pricing page current at the time you sign up. What is included in your specific package is whatever the pricing page states for that tier on the date you subscribe.

3. Payment and billing

Billing runs monthly through Stripe. There is no minimum term, you may cancel at any time, effective from your next billing date. Continued service depends on payment being received. If a payment fails and is not resolved within a reasonable period, work may be paused until payment is brought up to date or the account is formally cancelled.

4. Changes and reasonable use

Where your package includes unlimited changes, this means unlimited edits to the site as built, changes to text, prices, images, and existing pages, delivered within 48 hours on working days when sent together as one document. It does not include new features, new integrations, or work that amounts to building something new rather than editing something that exists, a booking system, a members area, and similar are scoped and quoted separately. Reasonable use applies. A pattern of requests significantly beyond what a typical client in your package sends may be raised with you before being actioned.

5. Your content and what you tell us

You are responsible for everything you provide to be published, including text, prices, testimonials, images, and any claims made about your business or your treatments. You confirm that everything you give us is accurate, that you have the right to use any image, testimonial, or third-party content you supply, and that you have any consent required from anyone identifiable in it. Where we flag something as a possible compliance or accuracy concern, that is guidance, not a guarantee, and the final decision to publish sits with you.

6. Compliance

We routinely flag things that may raise regulatory or advertising standards concerns as part of the service, including issues relevant to the CAP Code, ASA guidance, and rules around advertising prescription-only medicines and medical claims. This is a courtesy built into how we work, not legal advice, and it is not a substitute for your own professional or legal advice. You remain responsible for the compliance of your own business, your treatments, and everything published about them.

7. Results

We do not guarantee specific outcomes, including search rankings, review volume, enquiry numbers, or bookings. These depend on factors outside our control, including your market, your competitors, platform and algorithm changes, and your own follow-up with enquiries. Anything described as typical or expected on our site or elsewhere is a general description, not a promise for your specific business.

8. Paid advertising, Complete package only

Where your package includes Meta advertising management, the following applies in addition to everything above.

Advertising is run through a Meta Business Manager and ad account owned by your business, with Roman Marketing AI granted access to manage it on your behalf. Advertising spend is paid by you directly to Meta and is separate from your monthly fee to us.

Meta's advertising policies are set and enforced by Meta, not by us. We build and review ad creative with reasonable care, but Meta's approval, disapproval, or suspension of any advert or account is Meta's decision, made under Meta's own policies, which can change without notice. We are not liable for adverts being rejected, accounts being restricted or suspended, or changes to Meta's advertising platform, targeting options, or costs, though we will act promptly and in good faith to resolve any such issue.

The minimum recommended ad spend stated on the pricing page is a recommendation for the advertising platform to gather enough data to optimise properly, not a guarantee of results at that spend level or any other. Advertising performance depends on your offer, your market, your pricing, seasonality, competition, and how enquiries generated are followed up, most of which is outside our control.

9. Data

How we handle personal data, including patient and enquiry data, is set out in full in our Privacy Policy. That policy forms part of these terms.

10. Liability

Our total liability to you arising from these terms or the service, however caused, is limited to the total fees paid by you in the three months before the event giving rise to the claim. We are not liable for indirect or consequential loss, including loss of profits, loss of business, or loss of anticipated bookings or enquiries. Nothing in these terms limits liability that cannot lawfully be limited, including liability for death or personal injury caused by negligence, or for fraud.

11. Third-party platforms

Our service relies on third-party platforms we do not own or control, including but not limited to Meta, Google, TextMagic, Anthropic, Stripe, and your own booking system. We are not liable for outages, changes in functionality, or policy changes on any third-party platform, though we will act reasonably promptly to adapt to significant changes affecting your service.

12. What stays ours

On cancellation, the website built for your specific business is handed over to you in full. The underlying methods, prompts, templates, and systems used to build and operate it remain the property of Roman Marketing AI and are not transferred as part of any handover.

13. Changes to these terms

These terms may be updated from time to time. Continuing to use the service after an update constitutes acceptance of the new terms. Material changes will be communicated to active clients directly.

14. Governing law

These terms are governed by the law of England and Wales.