Kiers Property Developments — Short-Form Video Content
Content Created
Renovation Transformation
Project Showcase
200 Reel
Problem
Before working with Roman Marketing, Kiers Property Developments had strong renovation work but no engaging video content to showcase it. Their Instagram and marketing channels lacked consistent reels, before/after transformations, on-site progress videos, and high-retention short-form clips. This meant potential clients couldn't fully appreciate the quality of their craftsmanship, slowing down brand growth and lead flow.
Approach
Produced a full short-form content package including high-retention reels optimised for Instagram with clean transitions, quick cuts, dynamic pacing, and trend-compatible sound.
Created compelling before/after transformation videos turning raw site footage into renovation showcases.
Developed on-site BTS content showing the team working, materials and process, construction progress, and professional finishes to humanise the brand.
Applied a consistent brand-driven editing style with fonts, colour themes, subtle branding, and clean overlays.
Delivered multiple formats optimised for Instagram Reels, TikTok, YouTube Shorts, and website embeds.
Outcome
Since Roman Marketing started producing reels for Kiers Property Developments, social engagement increased significantly, reels now achieve higher reach than static posts, and the client's brand appears more premium and modern. Followers increased steadily due to consistent posting, with more inbound interest from homeowners who saw the videos. The reels now serve as high-value marketing assets for future leads.
Ready to grow your business?
Book a free 30-minute consultation to discuss your goals and how we can help.